As an example, you might use PPC advertising as the channel that builds awareness, to expose someone to your content marketing that gets them on your email list and eventually sends them to a webinar that makes an offer. | Por ejemplo,quizá uses publicidad de PPC como el canal para dar a conocer tu marca,para mostrar tu marketing de contenidos a la gente y hacer que se suscriban a tu lista de emails y eventualmente enviarlos a un webinar para hacerles una oferta. |
